Logo Design, Brand Creation


The meaning behind its name, expressed via imagerized Calligraphy. Appropriate theme chosen through out, Traditional via Modernized simplicity. Nearly 40 years of experience to his way to the executive chef at infamous Plaza’s cuisine, focus in gaining Sabi Wabi in overall sense and its branding was studied. Complexity of its cultural values, presentation and its influences that led to this simplified fine Japanese cuisine for our working class, its portrayal with simple stroke of lines in the contrary.